How much does a landing page cost in 2026? What European studios publish, and what sits inside the price

What goes into landing page cost

Two quotes for the same page can differ for dull reasons: one includes the writing, the other leaves it to you. These are the parts that move the price. The right-hand column is ours.

A second language, a 48-hour launch and extras such as payment are add-ons. Take them only if you want them; we put the price in writing before we start.

Copy: whose words

A studio that writes the copy spends hours on it: a call, a first draft, your edits, a second draft. One that doesn't hands those hours to you. Three of the five studios below leave the words to you. Before you set a low quote beside a high one, ask who writes the page. If the answer is you, put a price on your own weekends.

Design: a template or drawn for you

A template is cheaper because the layout was drawn before you showed up; only your words get poured in. What you give up for that saving is a page that looks like other pages. Landing page design cost comes down to hours: someone builds a layout around your colours, your fonts and one offer. We don't use templates.

Ask about the phone version separately. Google indexes and ranks the mobile version of a site and recommends the same content on mobile and desktop, so the phone version is the one that counts. Find out whether it was drawn from scratch or shrunk down from the desktop layout. Ours is drawn from scratch.

Landing page price in Europe: five studios compared

On 27 October 2026 we opened the price pages of five web studios and designers based in the EU that print a landing page price in euros. Amounts are as printed, VAT as each page names it, nothing converted. We have no ties to any of them and don't rate their work. Prices on those pages change.

Now read it against the parts above. Copy is in the price at Kanexio and with the Vienna designer. Kiyoro and dandesigner leave it to you, and so do the first two Miniwebdesigns tiers. On hosting, Kiyoro sets up the domain and hosting but states no running cost, Kanexio includes a year, and dandesigner lists ongoing hosting as not included. Revision rounds run from one to three where a page states them. Four of the five pages say the price is without VAT; the Vienna page says nothing. Our answers, line by line, are in the right-hand column of the first table.

How to compare two quotes line by line

Put these six questions to each studio in writing, then lay the answers side by side:

1. Who writes the copy, and is it in the price?
2. Is the design drawn for you or taken from a template, and is the phone version drawn separately?
3. How many revision rounds are included, and what happens to bugs after launch?
4. Which tracking is connected, and who wires in your ad pixels?
5. Are domain and hosting in the price, for how long and in whose name?
6. Is the price with or without VAT?

On the last one: each EU country sets its own VAT rates, but the standard rate can't go below 15%. Your Europe lists 23% for Ireland and Portugal, 21% for Czechia, 24% for Estonia, 19% for Cyprus and 18% for Malta. A quote without VAT adds that much on the invoice, unless the reverse charge applies: a business selling services to a business in another EU country doesn't usually charge VAT, and the customer accounts for it at home. Whether that covers your order is a question for your accountant.

A quote you can recalculate

A good quote works like a good configurator: a base, a line for each option, and a total that moves when you strike a line out. Kruh, one of our works (a ring workshop in Prague), does this on screen. You pick a metal, a profile, a width and a stone, and the 3D model and the price guide change together. Even the engraving gets its own line, at zero. The page says the goldsmith confirms the exact price at the fitting, because it depends on the weight of the metal.

Kruh isn't a landing page, though. It's a 3D site, and on our website "3D and wow effects" is an add-on to a company website, not part of the landing page. For any quote, ask which lines are in the base and which you add on top. A single number with nothing behind it can't be recalculated.

Open the Kruh work and change the metal yourself

Where to save, and where not to

• Don't pay for a rush with no deadline behind it. A 48-hour launch carries a surcharge, and if the page isn't tied to an ad launch or a season, a few more days cost nothing.
• One language is enough at the start. The second can wait until you see where visitors come from.
• Payment, a quiz and an AI assistant can wait until requests are coming in and you can see which of them they'd speed up.
• If the site is only a business card and your customers mostly come from elsewhere, a site builder does the job. You don't have to write to us.

Don't skimp on two things: the copy, and where the request goes. A handsome page with generic words doesn't sell, and a form that writes to an inbox nobody opens wipes out what you spent on the page and the ads. And one limit: if you have several services and each needs its own page, a company website, from €580, 2–3 weeks, may suit you better.

What to do today

1. Decide the one thing a visitor should do on the page: call, book or fill in a form.
2. Send the six questions above to each studio.
3. Look up what a domain costs at a registrar, and what it costs to renew. A quote may not show it.
4. Add up what you'll pay after launch (domain, hosting, edits) and compare the first year, not the first payment.
5. Gather your logo, your colours and the questions customers put to you last month. The page gets built from them.

If you want, we'll do it for you

Landing page: from €380, 3–7 days. "From" marks the base price: anything you add on top, we price separately and put in writing before we start. Prices exclude VAT. Payment is 50/50: half before we start, half once you accept. We begin with a call about what you sell, to whom, and what sets you apart. The price is lower because experienced specialists work faster with AI tools. In the price:

• design for your brand, phone and laptop drawn separately, with light animations;
• copy prepared by us and sent to you for review;
• a request form: the request arrives on WhatsApp, by email, in a spreadsheet or in your CRM;
• SEO basics with Google Search Console, a visit counter and ad-account pixels;
• launch on your domain, with the domain, hosting and access registered in your name;
• free revisions until acceptance and free bug fixes for 3 months after launch.

What the landing page price includes and how we build it

Discuss your task

Sources

Checked on 27 October 2026:

• Kiyoro
• Miniwebdesigns: landing page design and its pricing page for the Latvian VAT terms.
• dandesigner: landing pages
• Olga Lukina: no VAT statement on the page.
• Kanexio: landing pages
• Your Europe: VAT rules and rates: rates set by each country, standard rate not below 15% (page last checked there on 13 July 2026).
• Your Europe: cross-border VAT: services to a business in another EU country, reverse charge (page last checked there on 13 July 2026).
• Google Search Central: mobile-first indexing: Google uses the mobile version for indexing and ranking (page updated 10 December 2025).

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